Grown Up Thinking

* Know your meme.

Ad network, Chitika, recently analyzed the browsing habits of over 33 million unique users in an attempt to find the sources that provide the most loyal users. So, what did they find? That Facebook provides more loyal visitors than Google, Twitter, Bing and Yahoo. The runner up: Digg.

So, how would one define “loyal” anyway? Quite simple. A user that comes back to your site multiple times. Not a dismissive head nod, but more of a definite “getting to know ya” handshake. It’s our job to make sure that turns into a full-on bear hug (or, lion hug, if you prefer).

While this is not necessarily shocking news to many of us, it’s surely a move in the right direction to showing the implications of providing users the chance  to share using Facebook. What’s your brand waiting for?

Blog fuzzy hearts and gold stars to Mashable, as always.

This entry was posted on Tuesday, October 6th, 2009 at 3:18 pm and is filed under Consumer Insight, social media. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.